Sunday, May 24, 2020

Marketing Mix - 1239 Words

Marketing Mix The terms of ‘Marketing Mix’ was first coined by Neil Borden, the president of the American Marketing Association in 1953. It is still use today to make important decisions that lead to the execution of a marketing plan. The various approaches that are used have evolved over times, especially with the increased use of technology. The marketing mix is a business tool used in marketing and by marketers. The marketing mix is often crucial when determining a product or brand’s offer, and is often associated with the 4Ps (price, product, place and promotion) in service marketing. In the 1990s, the concept of 4Cs was introduced as a more customer-driven replacement of 4Ps. There are two theories based on 4Cs (consumer, cost,†¦show more content†¦However, as long as our product launch in the first three months on the market to buy our watches enjoys 6-8% discount and free GST. Addition, as long as students or senior citizens will buy our watches 50-100 ringgit allowance. Where to buy our products must also comply with our rules and regulations as well as some of the payment deadline. We only accept credit cards, debit cards, online banking, cash or delivery, and instalment payments via credit cards. Place Place includes the company activities that make the product available to target customers. In the era of internet, credit cards and phones people neither need to go anyplace to satisfy a want or a need nor are limited to a few places to satisfy them. Marketers should know how the target market prefers to buy, how to be there and be ubiquitous, in order to guarantee convenience to buy. With the rise of internet and hybrid models of purchasing, place is becoming less relevant. Convenience takes into account the ease of buying the product, finding the product, finding information about the product, and several other factors. Our products will allow customers to buy and understand through a variety of channels (Online or market). We will also put some of our products as well as information on a variety of coverage, so that customers can easily understand. Example: newspapers,Show MoreRelatedHolden Marketing Mix1768 Words   |  8 PagesAssessment 2 Marketing mix Review and Recommendations Report My brand is V6 Holden Commodore Short review about Holden in Australia;- The history of Holden dates back to 1856 when it started as a saddler business in South Australia. Today Holden is one of only seven fully-integrated global General Motors operations that designs, builds and sells vehicles for Australia and the world. Holden has its headquarters in Port Melbourne, with an engine manufacturing plant on-site and vehicle manufacturingRead MoreMarketing Mix1491 Words   |  6 PagesMarketing Mix MKT 421 Marketing Introduction Companies today try their best to continue to keep up with the changes of services, products and technology. Companies rely on their abilities in marketing to keep consumers interested in their products and services. The success of a company may rely on the company’s marketing performance. Marketing planning starts by thinking of the targeted audience needs, strategies, and the development of the products and or service needed. DevelopingRead MoreThe Marketing Mix Hard Rock Cafe1259 Words   |  6 PagesThe Marketing Mix Place The marketing mix consists in total of 4 elements (Product,Price, Place, Promotion) which are often referred to as ‘the four Ps’. One of those four Ps is â€Å"Place†: Place represents the location where a product can be purchased. It is often referred to as the distribution channel through which goods and/or services are moved from the manufacturer/service provider to the user or consumer. It can include any physical store as well as virtual stores on the Internet. In ourRead MoreMarketing Mix For The Evergreen Aquatic Centre2118 Words   |  9 Pages Assessment Task 2: Project-Determine the marketing mix Marketing Mix The marketing mix for the Evergreen Aquatic Centre will engage the four elements of marketing as follows: Product or Facility Recipients of the facility Evergreen Forest is a small community encompassing just under 1010 square miles. The estimated current population is 11010. Evergreen Aquatic Centre offers internationally recognised state of the art aquatic facilities to suit every person’s demands. Going from proficient practiceRead MoreMarketing Mix and Pestle Analysis of Mcdonalds in India3095 Words   |  13 Pagespolicies and rule according to the situation in the respective country of operation have helped in their success and thus making the customers â€Å"LOVING IT† Marketing Mix and Strategic decision making of McDonald    In this section we will discuss the marketing mix of Mc Donald and the strategies adopted by the company to counter the competition.    Marketing can be explained as the process in which a product or service is developed and then the price is calculated after evaluating all the related aspectsRead MoreMkt421 Marketing Mix1094 Words   |  5 Pagesof Phoenix MKT421 - Marketing Mix The marketing mix is comprised of four basic marketing strategies. The four strategies, which include product, place, price, and promotion, involve the decisions that a business must make to succeed. The marketing mix is reliant on how clear and defined the business’ target market is and how well the company directs the strategies towards its targeted market (Glenco McGraw-Hill, 3rd Edition). This paper will further define marketing mix, the four strategiesRead MoreMarketing Mix Essays2988 Words   |  12 PagesThe Channels of Distribution The products and the services are distributed electronically, where the costumers can buy online on the website or in stores located across Australia. 5 – Braaap’s potencial customer base and key pressure Before marketing your products and services it is important to define your customer base or target market. Braaap’s clients are people who love motorcycles whatever if it is professionally or just a sport on free time. There is a huge difference of ages between theRead MoreGeneric Marketing : Determine The Marketing Mix Essay1771 Words   |  8 Pages– 2935 Generic Marketing – Determine the Marketing mix Name – Pritpal Singh ID Number – A8947 SUBMITTED TO: SUBMITTED BY: Pritpal Singh A8947 ER - 1.1 (a) The elements of the marketing mix adopted by theRead MoreMarketing Mix Of Gionee Smartphones1204 Words   |  5 Pages Marketing Mix Analysis of Gionee Smartphones Kashyap Pd. Marahatta BUS 510 Marketing Management Professor: Dr. Geraldine Goodstone Mr. Krishna Khanal Westcliff University 25/09/2016 â€Æ' Abstract This paper intends to briefly analyze the marketing mix of Gionee smartphones. Despite the many changes that marketing mix has gone through, from four Ps to four As or from four Ps to four Cs, the marketing mix basically consists of product mix, price mix, promotion mix and place mix. This paper wouldRead MoreMarketing Mix - 4Ps of Marketing Mix1219 Words   |  5 PagesMarketing mix can be describes as the use and specification of the 4 Ps describing the strategic position of a product in the marketplace†¦ A prominent person to take centre stage was E. Jerome McCarthy in 1960; he proposed a four-P classification which was popularized. (wikipedia.com) The marketing mix approach to marketing is a model of creating and implementing market strategies. The marketing mix stresses the mixing of different factors in a way that both organizational and consumer or target

Thursday, May 14, 2020

Do We See The Same Way That We Think - 1312 Words

Do We See The Same Way That We Think? Every human being, whether big or small, young or old, female or male, all see and think differently; not one person has exactly the same thoughts or ideas as another. People may see or think similarly, but not one will be totally identical. Additionally, everyone’s thoughts and views on a certain situation or individual are not necessarily true if they have not gone through the situation or met the person for themselves. Generally, people go with their first instinct, but this is not always a good thing; it could be good if it were in a situation where you may have been harmed, but it is unfair to go off your first instinct of an individual before actually meeting them. The person you thought you†¦show more content†¦This showed that the narrator first viewed Robert in a terrible way by judging him before he even got to meet him, yet shortly after meeting him, everything changed. The narrator s mind was brought to Robert’s , as they both closed their eyes and drew a cathedral together. It is then realized that it is not all about what you can see, when the narrator speaks â€Å"But I had my eyes closed. I thought I’d keep them that way for a little longer...I was in my house. I knew that. But I didn’t feel like I was inside anything. It was really something.† The narrator now understands that the blind man does not get the opportunity to ever see anything, so he figures he ought to try it out, overall truly amazing himself. Going further, Flight Patterns by Sherman Alexie brings out the pacing of the story to show the outer views, as well as the inner mind thoughts of humans. To be more specific, William, husband of Marie, and father to Grace is frequently away from home due to his busy job and hard-working attitude. With this being said, William often pondered whether or not he was being a bad wife and father to his daughter by not being home very often. The outer view of William not being home a lot, leads to thoughts about what it would be like if he did not have a family and traveled all the time. Going further, while William was taking a taxi to an airport, the driver, Fekadu,Show MoreRelatedDifferent Cultures Outlook On Death859 Words   |  4 Pagesthe way someone experience life events such as birth, death, and how they seek food, water, and shelter. As humans we create our own world, emotions, events, and we are control in our everyday life. Every culture has a different way they view things, and that’s simply because of the way they were raised and brought into this world. Different cultures outlook on death can be completely opposite. One culture thinks that death marks a passage of a person from one world to another. Others think deathRead MoreChildren Of Children For Adhd995 Words   |  4 Pages Most schools want all of the children to think the same and learn the same throughout their education. Teaching this way does not help children learn it pushes them to all be the same. They do this by medicating children, shutting down divergent thinking, and trying to make every child learn the same way. This makes learning very difficult for some children. Medicating children for ADHD has increased it is now about as common as having your tonsils removed. It is in place I feel like to drownRead MoreThe Civil Rights Movement Of America Essay1648 Words   |  7 Pagesnow, then again from fifty to a hundred and fifty years ago. Much has changed and much has stayed the same. Plenty of issues that were prevalent so long ago are still lingering around today such as racism, discrimination, white supremacy. We fight constant battles fighting these issues whether its educating others or defending ourselves from it. It was only one hundred and one years ago that we saw D.W. Griffiths Birth of a Nation hit the silver screens. This film changed America, it set a differentRead MoreWhy Marriage Is Important For Today s World And How The Church880 Words   |  4 PagesThe way this book is written it was really hard to read and understand and get through, but once you do, it shows how the church views the issues that we are living with in today s wo rld and how the church thinks it should be handled and what the bibles says we should do about it and that we should follow what it tells us even though it could hurt people we care and love just because the church says it wrong. but yet the government has passed laws allowing issues or banning issue or not even commentingRead MoreCommunication in a Global Village by Barnlund Essay744 Words   |  3 PagesTomorrow we can expect to spend most of our lives in the company of neighbors who will speak in a different tongue, seek different values, move at a different pace, and interact according to a different script (61). In Spike Lees Do the Right Thing he gives the viewer a glimpse of a community in which this is already taking place. He shows the struggle of people from different cultures trying to live side by side and the way they coexist in a shared environment. Each group has its own way of dealingRead MoreDoes The Language Shape The Way We Think?926 Words   |  4 PagesDoes the language shape the way we think? Have you ever had the feeling that speaking another language changes how you think? Could speaking a new language take you to a different perceptual world? Or is language just a set of labels for universal thoughts or ideas? (Shaules, 2015) Many brilliant thinkers have spent their entire lives working on these kinds of topics for over a century. When it comes to linguistic relativity, â€Å"The Sapir-Whorf hypothesis†, first proposed by ‘Edward Sapir and BenjaminRead MoreWhy Do We Doubt Who We Are?1372 Words   |  6 PagesWhy Do We Doubt Who We Are? My world is filled with doubt and trying to figure out who I am. Descartes also doubted who he was and everything he knew and thought. He thought in order to really figure out the truth you have to forget everything that you have known and start fresh. That is not always easy to do since we are taught at an early age the way life should be and it shapes the way we view the world. How do you fully know the truth? What I see may not be what you see so therefore how do I knowRead MoreEssay On Do We Have A Mind959 Words   |  4 PagesAll of us have a mind, we think, we have a consciousness, we have memories, and a sentimental emotion towards those memories. However how do we know if others have a mind, what makes it seem that their body inhabits one, and what justifies considering something human when it does or doesnt have a mind? In films like Blade Runner or Star Wars or any other Sci-Fi film we see machines and robots that talk. Today’s machines and computers talk as well but will they talk like we do? And by that I mean notRead MoreThe Entertainment Industry Essay1623 Words   |  7 PagesEverywhere we walk we see people being controlled by puppeteers. Well in this case the puppeteers are the entertainment industry. Our choices of entertainment determine who we are to an extent. It is more of how we act on the influences we see in entertainment. We all love juicy drama and scandals because it adds suspense in our lives. We like seeing who wore it best when you open up a magazine just because it gives us something to do on our spare time. What makes us mold our behavior and thinkingRead MoreThe Matrix and the Allegory of the Cave Essay948 Words   |  4 PagesTOK Essay The Allegory of the Cave and The Matrix 03 December 2010 Many people think that what we know is not really what is real. This idea is shown through the story of The Allegory of the Cave and the movie, The Matrix. Both the movie and the story are similar (it is said that The Matrix is based on The Allegory) and the main plots of the two can be compared. In The Allegory of the Cave, the people are chained up by their legs and necks in a cave from an early age, facing a wall. From

Wednesday, May 6, 2020

Postpartum Psychosis - 1070 Words

You carry it with you for nine months. After those nine months, what you produced is a beautiful baby. Though you are happy with the thought of spending the next eighteen years watching this tiny person grow, you can’t help but feel like something is missing. There are many different types of depression in the world. The feeling of emptiness as described above could contribute to the diagnosis of postpartum depression. After having depression for several weeks, some mothers experience the sister disorder - psychosis. Psychiatrist Leslie Tam states that the term postpartum distress (PPD) is just an umbrella term for postpartum mental disorders. Subjects under this category are the well know baby blues (depression), anxiety, and in worst†¦show more content†¦These hormones can cause a wide range of symptoms. Most the time, mothers with postpartum psychosis do not have control of their own emotions, making them very harmful to themselves and to others. Psychology Today writer Mark Levy explains that though PPD is serious, the severity of this type of psychosis has a â€Å"predominant symptom which is a break with reality-a loss of the ability to discern what is real from what is not† (Levy, 2002). Mothers with psychosis may hear voices, have hallucinations or delusions. The Journal of Behavioral Health Services Research have determined that Postpartum women with obsessional thoughts have been noted to have aggressive obsessions to harm their infants (Coates, 2004). Osvaldo Mejia, who had a personal experience with this illness involving his wife, explains his encounter: â€Å"She complained that she was tired but could not sleep and ate little. She told him she was scared but could not explain why† (Black, 2013). Soon after, Mejia realized that his wife must have been suffering from postpartum psychosis when he found his nine-month-old baby boy stabbed in his crib. Many people think that psychosis and bipolar disorder are connected in some ways. Many research has proven that there might be a relationship between the two disorders, and even some misdiagnoses. To date, research on bipolar disorder and postpartum illnessShow MoreRelatedPostpartum Depression And Postpartum Psychosis1497 Words   |  6 PagesPostpartum Depression and Postpartum Psychosis are two different yet related disorders that have plagued women all over the world for centuries. Postpartum Depression is depression and/or anxiety after pregnancy, otherwise known as the â€Å"post baby blues.† Around fifteen percent of women experience Postpartum Depression, and the numbers are higher for teen pregnancies and for women who are pregnant and living below the poverty line. Postpartum Psychosis is rare and only occurs in one to two out ofRead MorePostpartum Depression And Postpartum Psychosis1135 Words   |  5 PagesPostpartum Depression vs Postpartum Psychosis 1. Postpartum Depression vs Postpartum Psychosis 2. Faith Williams 3. Comp 1 4. Abstract Ongoing sleep deprivation, the intense experience of birth, radical role shifts, and hormonal fluctuations all collide to produce mood swings, irritability, and feelings of being overwhelmed in the majority of mothers. While as many as 80% experience some form of the â€Å"baby blues,† a smaller percentage experience Postpartum Depression, with even fewer momsRead MorePostpartum Depression And Postpartum Psychosis936 Words   |  4 PagesDupey â€Å"postpartum depression and postpartum psychosis are two separate conditions. Postpartum depression the mom knows that she is struggling but does not lose touch with reality. With postpartum psychosis the mom is dealing with anxiety, depression, and a complete break from reality. Knowing the difference between the two is important that family and providers recognize the difference (2014, para.12)†. When doctors do not recognize the difference and is treating the new mom for postpartum depressionRead MorePostpartum Psycho sis in the Yellow Wallpaper1290 Words   |  6 PagesPost-Partum Psychosis and â€Å"The Yellow Wallpaper† â€Å"The Yellow Wallpaper,† by Charlotte Perkins Gilman, tells the story of a woman’s descent into madness as a result of postpartum psychosis. Postpartum psychosis is a condition that affects between one and two of every thousand live births. The condition of postpartum psychosis usually begins within two weeks of giving birth and sometimes within a matter of days. (â€Å"Depression†, 2009) Symptoms of postpartum psychosis are â€Å"delusions or strangeRead MorePostpartum Depression : Post Partum Depression1599 Words   |  7 Pagesshe drowned all five of her children in Texas. The press and the public speculated about what could cause a mother to murder her own children. Two words became a significant part of her legal team’s defense: â€Å"postpartum depression† (Cohen). A public dialogue was opened and the issue of postpartum depression saw a significant shift in awareness. This new era of enlightenment would be considerably different from the earlier history of post-partum depression and some of the shame that surrounded it. BeyondRead MoreEssay Postpartum Depression740 Words   |  3 PagesPostpartum Depression In 2001, Andrea Yates, a Texas mother, was accused of drowning her five children, (aged seven, five, three, two, and six months) in her bathtub. The idea of a mother drowning all of her children puzzled the nation. Her attorney argued that it was Andrea Yates untreated postpartum depression, which evolved into postpartum psychosis that caused her horrific actions (1) . He also argued that Andrea Yates suffered from postpartum depression after the birth of her fourthRead MorePostpartum Depression On The Mother And Parenting1463 Words   |  6 PagesFor this research paper, I decided to focus on postpartum depression. While being a listening ear, I was introduced to the reality that not every mother has the attachment to her child that almost every movie in Hollywood portrays. After hearing the story and not sure if it was a real thing, I began to search the web for information, stories, and news coverage related to the rarely-discussed category of depressed known as Postpartum D epression (PPD). I wanted to find solid proof that this was anRead MoreMiddle Range Theory Of Postpartum Depression Theory Essay1608 Words   |  7 PagesMiddle Range Theory Paper: Analysis of Postpartum Depression Theory Description of Theory- In 1993, Beck published a middle range theory on postpartum depression, entitled Teetering on the Edge. Beck, (1993, p. 44) which describes â€Å"walking on a fine line between sanity and insanity†. Beck determined a limited amount of qualitative research available and few instruments for measurement of postpartum depression, postpartum psychosis, and â€Å"maternity blues†. Beck interviewed 12 women for 18 months detailedRead MoreWhy Do Individuals Commit Crimes?906 Words   |  4 Pagesincapable of making rational decisions by the standards of a reasonable person. These individuals are sick and in need of professional medical attention. Cases and Examples There are many disorders that may render one mental. â€Å"One type of psychosis is schizophrenia, a condition marked by incoherent thought process, a lack of insight, hallucinations, and feelings of persecution† (Siegel Worrall, 2014, page 95). These types of disorders can have someone so disconnected that they are led toRead MoreBiological Criminal Behavior Essay1855 Words   |  8 Pagesdepression associated with giving birth; known as postpartum depression (Weiss, 2012). Postpartum Depression Postpartum depression commonly occurs shortly after giving birth but can also occur up to a year later. Records show that in June 1999 Andrea Yates had attempted suicide by overdosing on pills. Shortly after the incident Rusty Yates stated that his wife appeared to have made a full recovery, although she once again began to exhibit signs of postpartum depression following the birth of Mary, Andrea

Tuesday, May 5, 2020

Human Blood Plasma Biomarker Discovery †Myassignmenthelp.Com

Question: Discuss About The Human Blood Plasma Biomarker Discovery? Answer: Introducation The process "as is" involves making maps and charts in order to know how any particular process or job is taking place. It is, however, important to note that this will only tell us what is happening in the present time and not what should have happened or is likely to happen in future. This process mapping can be done in mainly three different levels. The least is known as the Macro, which does not give a detailed picture for analysis (Calvanese et al 2013). The next is the functional activity level and this level answers who are working in a particular process and what exactly is happening in the process. There are usually five lenses in this analysis process. In the first lens, it is usually analyzed that what exactly is the purpose behind the process and what value will this process deliver to each customer. The customers are also to be properly segmented and targeted because each customer group will have different expectations (Keshishian et al 2017). The second lens is the frustration lens that is used to see why and how the customers are frustrated due to some aspects of the process. Lens 3 is The Toyota Production System that aims at reducing the time that is the amount of time wasted. It aims at making the proper utilization of time by attacking reworks, waiting, batching etc. Lens 4 tries to inspect the present costs involved in the process like labor; overhead etc This lens actually aims at giving data in order to know whether it will be justified to spend money on a process improvement. The last and the fifth lens contains the six sigma tool (Define, Measure, Analyze, Improve, and Control) and is the most important one as it helps in checking the quality of the process, prioritize the improve methods based on the data gathered. Thus, the as is process map helps the enterprises to improve at several domains based on the data collected by each lens. Reference List Calvanese, D., De Giacomo, G. and Montali, M., 2013, June. Foundations of data-aware process analysis: a database theory perspective. InProceedings of the 32nd ACM SIGMOD-SIGACT-SIGAI symposium on Principles of database systems(pp. 1-12). ACM. Keshishian, H., Burgess, M.W., Specht, H., Wallace, L., Clauser, K.R., Gillette, M.A. and Carr, S.A., 2017. Quantitative, multiplexed workflow for deep analysis of human blood plasma and biomarker discovery by mass spectrometry.Nature protocols,12(8), p.1683.